Marketing 4.0 – New Skills

The world has changed … … and so has marketing! How do you know what is best practice or even the good practice? What if the previous ways of doing things don't always work now or new technologies seem to be turning accepted nostrums up-side down? Marketing has changed more in the [...]

Marketing 4.0 – New Skills2017-10-19T16:24:03+02:00

Marketing 4.0

The seven new rules of marketing Marketing has fundamentally changed … Growth hacking, platform innovation, social influencers, enabling experiences and exponential results … there has never been a more exciting time for marketers. By Peter Fisk Expert advisor, keynote speaker, and bestselling author, GeniusWorks Professor of strategy, innovation and marketing, IE Business [...]

Marketing 4.02017-10-20T10:31:06+02:00